While making a hotel reservation the other day, (online, of course), I was informed that there was a new way to check in: the self-serve kiosk! This latest advancement in hospitality technology would allow me to check in by simply scanning the QR code on my confirmation email (which would... read more →
If you’re looking for ways to market on a tight budget, here are some simple ways to stretch your marketing dollar. Whether it’s for resident retention, or to create more prospects for your community, we’ve got you covered!...
When was the last time you were in a coffee shop, an airport or on a train and didn’t see anyone staring down at their phone? Probably before the launch of the iPhone, circa 2007. A mobile-driven world demands certain conveniences. ...
When the colors of the leaves start to change, every property manager here in Chicago is reminded of the challenge they will face in the coming months. Moving season has come to a close, and those vacant apartments are looking like more of a burden than an opportunity. But for... read more →
Recovering delinquent homeowner payments can be a time-consuming and costly endeavor for HOAs. Even just a few delinquencies can wreak havoc on your HOA’s budget. Here are some strategies that have helped our HOA clients improve their on-time collections....
The Apartment Doctor's 10 tips for improving resident retention 1. Forget The “Golden Rule”: No one (except your Mom) cares about how YOU want to be done unto – the new Golden Rule is “Do unto others as THEY want to be done unto!” ...
Peter Drucker once wrote that "culture eats strategy for lunch." Even though the importance of company culture is well known, it's often taken for granted. The reality is that your strategy will never actualize if you don't have the work culture that attracts motivated people that put everything into their... read more →
Payment drop boxes were once a fixture at every community office across America. Nowadays they are slowly disappearing. With so many residents choosing to pay their rent online, drop boxes are becoming antiquated. ...
Ask any teenager what’s new, what’s cool and what’s out of style and they will KNOW. They know faster than anyone because they are always watching for the latest and greatest. Sadly, most marketers ignore this group of the population because, by and large, they aren’t decision makers ...
Would you put your rent on a credit card? As more landlords offer the option, having the option to charge your rent also opens other doors. Racking up rewards, for instance, is a pleasant upgrade. Others, such as paying extra fees and falling into debt, are far worse than a noisey neighbor.... read more →